Kraft Uses Family As A Verb And Not A Noun In NFL Super Bowl Ad [Social Media Reactions]

Kraft’s “Calling All Families” advertisement went with a focus on family at the NFL’s Super Bowl. Kraft planned to forgo the more traditional route of using celebrity cameos or funny skits. Rather, the company went with showcasing real people. Kraft has placed an emphasis on families since December, an effort built on research showing mealtime brings families closer together. On social media, many...

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