How to Make Pinterest Work for Both B2C and B2B Marketing

How to Make Pinterest Work for Both B2C and B2B Marketing



“Using Pinterest for marketing is a powerful yet fairly underutilized tool. While many businesses — especially retailers — know how to use it for B2C marketing, the platform offers opportunities for B2B marketing as well. The question, then, is how to make it work best for your company.”

Take a look at this infographic, produced by ExactTarget, that illustrates 8 ways to make Pinterest work for both B2C and B2B marketing.


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